#ONLINE RETAILER #MINI BAG #FASHION TREND: ONLINE RETAILERS ARE TAPPING THE TREND
Industry: Fashion
Location: Global
Related to: Fashion, online retailing
Reviewer: Morun HE – Parsons School of Design
Company: Selfridges
Website: www.selfridges.com
About:
Mini bags are the most fashionable trend in recent years. Many brands have introduced their mini versions of the best-sellers.
Many retailers such as Selfridges, Saks Fifth Avenue and Barneys also engage in this competition. They have launched MINI BAG sections on their online shop for customers to choose mini bags more convenient. As Selfridges calculated, the online research for mini bags increased by 50 percent year-by-year and overall sales of mini bags have increased by 100 percent in 2015.
Link:
https://www.businessoffashion.com/articles/intelligence/super-shrink-me-the-rise-of-the-mini-handbag