#music #popup #retail Daft Punk’s Pop-Up Shop: A Fan’s Dream

Industry: Retail / Music

Location: Los Angeles, USA

Related to: A pop-up shop opening

Reviewer: Lalla Kenza Medrek – Parsons School of Design

Company: Daft Punk

Website: https://www.daftpunk.com


Coinciding with their Grammy performance alongside the Weeknd, Daft Punk launched a pop-up shop from February 11th to 19th in West Hollywood.

The store featured archival pieces, art, photography and props of the group’s career, but also exclusive apparel and accessories, created specifically for the shop, by brands such as Off-White, Enfants Riches Deprimes, Hervet Manufacturier, Gosha Rubchinskiy, Darkdron and Han Cholo.

Furthermore, for the first time, some of Daft Punk’s official merchandise that could only be purchased on their online store was sold in the physical pop-up shop. Items included clothing, accessories, pens, toys and more.